Books
Check out our new release and next in the series.
The Web Managers Series
One book to get your bearings.
A series to master the job.
Strategic Web Management is the flagship: eighteen chapters covering everything a web manager is responsible for. Each chapter then becomes its own full-length volume for the people who need to go deep. Every book is written for non-developers, updated as the web changes, and paired with a course in the Portal.
Strategic Web Management
First Steps for the Accidental Web Manager
The map for your first day through your first 90 days: what you own, what's at risk, what to fix first, and how to stop guessing. Eighteen chapters, eighteen toolkits, four reader profiles, no code.
eBook $12.99 • Paperback $32
Chapters in Strategic Web Management |
|
|---|---|
| 1 | Congratulations, You're the Web Manager Now |
| 2 | The Digital Asset Inventory |
| 3 | Domains |
| 4 | Hosting Without the Headaches |
| 5 | Platforms and CMS Choices |
| 6 | Design, UX, and Accessibility |
| 7 | Content Strategy and Maintenance |
| 8 | Security for Non-Security People |
| 9 | Performance, SEO, and Being Found |
| 10 | Business Email Done Right |
| 11 | Email Marketing |
| 12 | Social Media Management |
| 13 | Analytics and Reporting |
| 14 | Digital Asset Management |
| 15 | Vendors, Budgets, and Getting Help |
| 16 | AI as Your Web Management Assistant |
| 17 | Legal, Privacy, and Compliance |
| 18 | Your First 90 Days |
In Production
Upcoming releases you may be interested in.
AI Web Manager
Workflows, policies, and tool guides for using AI without losing the plot. Expands Chapter 16.
SEO & GEO
The findability playbook for the AI-search era. Expands Chapter 9.
Web Security
Hardening, incident response, and the security questionnaire — for non-security people. Expands Chapter 8.