Free First-Aid Kit
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The Web Managers Series • Book 1

"You're good with computers, right?"

The website is yours now. Here's how to run it on purpose.

Strategic Web Management is the first book written for the person who inherited the website: the office manager, the founder, the volunteer, or the one who was "good with computers." Eighteen chapters, twenty-six toolkits, no code required.

Five quick wins 🏁 from the book, one page, free. Email-list members receive first to know alerts 📣.

FIND YOUR STARTING POINT

Which one of these is you?

Four people end up responsible for an organization’s web presence: the domain, the hosting, the email, the website, and everything attached to them. None of them applied. Pick the one that sounds like your week.

The Inheritor

Someone left, and the logins came with a sticky note.

Read the Inheritor page

The Founder

You built the business. A developer holds the keys.

Read the Founder page

The Nonprofit

A volunteer built it. The volunteer is gone.

Read the Nonprofit page

The Career-Changer

You want this to be the job, not the side task.

Read the Career-Changer page

Not sure which one you are? See all four →

Free download · one page · zero jargon

The Web Manager's First-Aid Kit

The five things to do before anything else breaks. Each takes under 30 minutes and none of them need a developer.

  • Find out who actually owns your domain (not who can log in — who owns it)
  • The 10-minute account inventory that finds forgotten logins and zombie subscriptions
  • What to do in the first five minutes when the site goes down
  • The one backup question to ask your host today
  • The password fix that closes your biggest security hole

You'll also join the email list: early podcast episodes, pre-order bonuses, one useful email at a time.

Send me the First-Aid Kit

One Moment, one fix, one link — that's the whole newsletter. Unsubscribe anytime.

Strategic Web Management · 18 chapters · 26 toolkits

Every "aw, man" in this book comes with its fix.

Written for whoever suddenly owns a website. Not a coding book — a map, from your first day to full command of the job.

"The domain renews on an ex-employee's credit card. …We think."

The fix: confirm who owns the domain today, not Friday, and move it to an org account with auto-renew. Chapter 3.

"The site is down. It's 2 a.m. The 'site guy' isn't answering."

The fix: a calm five-step outage playbook that works even when the vendor plays dead. Chapter 4.

"We're paying for… eleven services? Since 2019?"

The fix: the Discovery Hunt — a guided dig through the digital attic that recovers logins and cancels zombie subscriptions. Chapter 2.

"The password was in Gary's head. Gary retired."

The fix: the asset inventory and access handoff that make sure no login ever leaves with a person again. Chapters 1–2.

Badge 26 resources with practical toolkits inside: checklists, worksheets, and templates

Know someone who just got handed the website? This book is most often a gift — from the boss, the board, or the coworker who watched it land on someone's desk. Order it for them. · 26 practical toolkits inside: checklists, worksheets, and templates, at least one per chapter. Do the book, don't just read it.

How it works

From scattered to strategic, in three moves.

1 • Read the book 📖

Get your bearings in a weekend. Every chapter ends with a Quick Win you can finish in under 30 minutes.

2 • Do the toolkits 🧩

Twenty-six checklists, worksheets, and templates, at least one per chapter, free with the book. This is where the job actually gets done.

3 • Go deeper in the courses 📚

When a chapter becomes your whole week, the matching course takes you the rest of the way, with certificates and quarterly updates.

“After training hundreds of clients on the same processes, I recognized that each individual and organization works differently within web management—causing misunderstanding and frustration. Web Managers seeks to streamline web operations for all organizations by certifying web managers in specific web technologies.”

Bryan C. Mills, MS-ITM, WM2T
20+ years at IE Web Services
Author, Strategic Web Management
Headshot of Bryan C. Mills - Author, Strategic Web Management

20+

years rescuing websites and the people who inherited them

4,000+

websites managed or rescued

1,000s

clients trained

The Web Managers Podcast 🎧

Every episode includes Quick Wins and digital resources.

Ninety seconds of a situation you'll recognize. The expired domain, the mystery invoice, the 2 a.m. outage. Then the fix, in plain English. Then a full episode on doing this job on purpose.

The Web Managers Portal

The book is day one. The courses are the rest.

Short, practical courses that go deep on one chapter at a time. Quarterly updates, certificates, and a community of people doing the same job.

Accounts Management

Accounts Management shows Web Managers how to inventory, secure, and control access to every organizational web account, and document it for succession.

Features of Web

Learn to identify, explain, and evaluate the features on your website, from navigation to contact forms, and plan what to keep, change, or add.

Strategic Web Management

Strategic Web Management turns accidental web managers into strategists: the first 90 days, KPI reporting, vendors and budgets, and the one-page annual plan.

Types of Websites

Types of Websites shows Web Managers how to classify sites by purpose, content, structure, and genre, then apply it to their own organization's website.

On the roadmap: Artificial Intelligence ⟡ Browsers ⟡ Content Management ⟡ Cost Management ⟡ Domain Names ⟡ E-commerce ⟡ Goals & Objectives ⟡ Hosting ⟡ Search Engine Optimization ⟡ Social Media Management ⟡ Web Design — a course per chapter as the series grows.

All Courses

Accidental web managers are never alone. You just haven't met each other yet.

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