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Strategic Web Management is the first book written for the person who inherited the website: the office manager, the founder, the volunteer, or the one who was "good with computers." Eighteen chapters, twenty-six toolkits, no code required.
Five quick wins 🏁 from the book, one page, free. Email-list members receive first to know alerts 📣.
Four people end up responsible for an organization’s web presence: the domain, the hosting, the email, the website, and everything attached to them. None of them applied. Pick the one that sounds like your week.
Not sure which one you are? See all four →
The five things to do before anything else breaks. Each takes under 30 minutes and none of them need a developer.
You'll also join the email list: early podcast episodes, pre-order bonuses, one useful email at a time.
One Moment, one fix, one link — that's the whole newsletter. Unsubscribe anytime.
Written for whoever suddenly owns a website. Not a coding book — a map, from your first day to full command of the job.
The fix: confirm who owns the domain today, not Friday, and move it to an org account with auto-renew. Chapter 3.
The fix: a calm five-step outage playbook that works even when the vendor plays dead. Chapter 4.
The fix: the Discovery Hunt — a guided dig through the digital attic that recovers logins and cancels zombie subscriptions. Chapter 2.
The fix: the asset inventory and access handoff that make sure no login ever leaves with a person again. Chapters 1–2.
Know someone who just got handed the website? This book is most often a gift — from the boss, the board, or the coworker who watched it land on someone's desk. Order it for them. · 26 practical toolkits inside: checklists, worksheets, and templates, at least one per chapter. Do the book, don't just read it.
Get your bearings in a weekend. Every chapter ends with a Quick Win you can finish in under 30 minutes.
Twenty-six checklists, worksheets, and templates, at least one per chapter, free with the book. This is where the job actually gets done.
When a chapter becomes your whole week, the matching course takes you the rest of the way, with certificates and quarterly updates.
“After training hundreds of clients on the same processes, I recognized that each individual and organization works differently within web management—causing misunderstanding and frustration. Web Managers seeks to streamline web operations for all organizations by certifying web managers in specific web technologies.”
Bryan C. Mills, MS-ITM, WM2T
20+ years at IE Web Services
Author, Strategic Web Management

years rescuing websites and the people who inherited them
websites managed or rescued
clients trained
Ninety seconds of a situation you'll recognize. The expired domain, the mystery invoice, the 2 a.m. outage. Then the fix, in plain English. Then a full episode on doing this job on purpose.
Short, practical courses that go deep on one chapter at a time. Quarterly updates, certificates, and a community of people doing the same job.
Accounts Management shows Web Managers how to inventory, secure, and control access to every organizational web account, and document it for succession.
Learn to identify, explain, and evaluate the features on your website, from navigation to contact forms, and plan what to keep, change, or add.
Strategic Web Management turns accidental web managers into strategists: the first 90 days, KPI reporting, vendors and budgets, and the one-page annual plan.
Types of Websites shows Web Managers how to classify sites by purpose, content, structure, and genre, then apply it to their own organization's website.
On the roadmap: Artificial Intelligence ⟡ Browsers ⟡ Content Management ⟡ Cost Management ⟡ Domain Names ⟡ E-commerce ⟡ Goals & Objectives ⟡ Hosting ⟡ Search Engine Optimization ⟡ Social Media Management ⟡ Web Design — a course per chapter as the series grows.
All Courses